Why we need Refrigeration in Valentine Season

Do we need refrigeration during the Valentine's season? What has expressing love got to do with cold rooms? What does refrigeration have to do with the exchange of gifts? I know by the time you see this article, you will have to ponder these questions.

Before we dive into the need for refrigeration on Valentine's Day, let's x-ray the topic of the day

Why do we celebrate Valentine's Day?

It is a day for expressing love and affection through gifts, gestures, and acts of kindness.

Most people communicate love and appreciation to their partners, friends, parents, families, customers, and business associates through edible gifts such as jewelry, chocolates, clothes, cards, bags, flowers, etc., while some couples spend the day together, go out on romantic dates, or even stay indoors with a lot of exquisite ornamental flowers to crown the day.

We must understand that Valentine's Day is not really complete among couples without the glamour of red roses, candles, and heart-shaped pillows.

What do flowers signify?

A flower or ornamental plant is one that is grown and marketed for decorative purposes because of its aesthetic characteristics (like leaves, smell, stem, etc.). Flowers bring us joy and accompany us in the most emotional moments of our lives: births, weddings, anniversaries, birthdays, and even the funerals of our loved ones.

In the western world, the language of flowers is recognized. Flowers played a very vital role in William Shakespeare's works. Mythologies, folklore, sonnets, and plays from the ancient Greeks, Romans, and Egyptians are explored with flower and plant symbolism and for good love story reasons. Flowers express love, chastity, and compassion; in fact, ornamental plants have their own symbolism of love expression.

Why should flowers be kept in a cold room?

Intracon, a tech company, disclosed that companies in the floriculture industry, such as planters, pickers, and florists, use refrigeration in special cold rooms to preserve and guarantee the freshness of their flowers, maintain the quality of their floral arrangements, and thus offer the best product to their customers.

It revealed that the reasons for keeping flowers are to extend flower life, reduce the respiration rate of flowers, decrease water loss by transpiration, reduce the spread of microorganisms, decrease sensitivity to ethylene gas, and counteract the "hormone" of aging in flowers.

Cold rooms used for the preservation of ornamental flowers must have a sensor that controls the temperature as well as the humidity level in the room, as these are two essential aspects of extending the useful life of the flowers by maintaining their appearance and delaying their decomposition as much as possible. These conditions will replicate a natural environment to the maximum.

The core values of Coldhubs are to extend the shelf life of foods and crops and keep them fresh for proper usage and consumption.

This narrates the importance of refrigeration; cold chains (cold hubs) help to improve economic development and social integration.

Every developing society needs ColdHubs for the sustainability of life, nutrition, food security, health, preservation, and, above all, for healthy relationships because decayed flowers can damage a good relationship.